Overview

Taught by journalists, this program gives you the skills and mindset you need to share more knowledge in the form of stories. This helps you gain visibility and win the trust of your audience, critical steps in the entrepreneurial process.

The stories you create won’t be ‘blah-blah’ content. They will be stories born of your thought-leadership niche that help your audience begin to solve some of the highly complex problems they face.

Applications are being accepted through Friday, January 19th. Participants will be selected randomly. Those accepted will be notified via email and provided with a payment link.

Apply today: Application

The program starts on January 31.

About Rhea Wessel

Rhea Wessel is a writer and founder and head of The Institute for Thought Leadership.

A former finance and tech journalist, she is now focused on training subject-matter experts in the language of story, as well as ideation and messaging for companies.

As a journalist, she wrote for the Wall Street Journal, The New York Times and CFA Magazine. More recently in her work for companies, Rhea has written and edited thousands of stories about more than 30 industries.

She has worked for companies such as Accenture, Roland Berger, Allianz Global Investors, BASF and Siemens. Rhea is a graduate of Columbia University.

Her book, “Write Like a Thought Leader,” was published in 2022.

Cost

HarvardAE Members: $399

Non-Members: $499

This program is non-refundable, and is limited to 20 participants.

For more information, email info@Harvardae.org