Time listed is in ET
In this recurring writing group, EiR Rhea Wessel, Founder of The Institute for Thought Leadership, and attendees will meet, think and write.
Rhea Wessel, an HAE EIR and the author of “Write Like a Thought Leader”, will walk you through how to write a “Big-Idea-Text” for your company, that can be used to promote your business across all platforms. The session includes a theory component, brainstorming, writing, and story feedback. “Big-Idea-Text” stories are important to help others understand what your company is all about.
This workshop is limited to 16. Preference will be given to HAE members.
HAE Members $15
Non-Members $25
All sales are final.
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About Rhea Wessel
Rhea Wessel is a writer and founder and head of The Institute for Thought Leadership.A former finance and tech journalist, she is now focused on training subject-matter experts in the language of story, as well as ideation and messaging for companies. As a journalist, she wrote for the Wall Street Journal, The New York Times and CFAMagazine. More recently in her work for companies, Rhea has written and edited thousands of stories about more than 30 industries. She has worked for companies such as Accenture, Roland Berger, Allianz Global Investors, BASF and Siemens. Rhea is a graduate of Columbia University. Her book, “Write Like a Thought Leader,” was published in 2022.
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