This exclusive, invitation-only event has limited seats available.
Time is in ET.
This course will cover how AI can help you in the steps to thought-leadership writing, such as whitespace research on select topics and creating psychological profiles of readers using AI.
Prior Thought Leadership Writing Incubator (TLWI) cohorts are invited to take this opportunity to refresh your thought-leadership writing skills and deepen your thought leadership with AI.
Benefits:
Meet fellow TLWI participants and work with experienced journalists to understand what generative AI is and how it can quickly improve your thought-leadership writing.
For those who participated in prior TLWI courses, some exercises may be repeated, but there will be lots of new ideas to explore.
For a productive learning experience, please:
Ensure you’re available to stay for the entire workshop from 10am to 1pm ET on Saturday, November 16, 2024.
Bring a draft article, speech, or opinion piece that you are currently working on. This will serve as the basis for our experimentation and discussions during the course.
Note: If you are part of the Fall 2024 writing incubator, the draft you bring should NOT be related to any articles you are currently writing - choose previously published pieces for experimentation. This is to align with our agreement not to use AI on articles created within the current incubator.
Make certain you have access to ChatGPT. This is essential for the practical exercises and AI-powered discussions.
Have the ability to record an interview and generate a transcript from that recording within 5 minutes.
Be committed to a constructive learning environment and exploration of how AI can support thought-leadership writing.
About Rhea Wessel
Rhea is a writer and founder of The Institute for Thought Leadership. A former finance and tech journalist, she is now focused on training subject-matter experts in the language of story, as well as ideation and messaging for companies. As a journalist, she wrote for the Wall Street Journal, The New York Times and CFA Magazine. More recently in her work for companies, Rhea has written and edited thousands of stories about more than 30 industries. She has worked for companies such as Accenture, Roland Berger, Allianz Global Investors, BASF and Siemens. Rhea is a graduate of Columbia University. Her book, “Write Like a Thought Leader,” was published in 2022.
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